ermlerumbau

Project support landing page Ermler am See

For our client, the long-established Autohaus Ermler in Neusiedl am See, we designed and implemented a specialized landing page (ermler.at/umbau). The goal of the project was to digitally support the extensive renovation and site expansion from 2025 to 2027 and to actively involve customers in the transformation process.

The practical benefit for the customer: Through the new landing page, Autohaus Ermler creates maximum transparency. Customers and partners are kept informed about the construction progress, which strengthens customer loyalty despite the construction site. At the same time, the page serves as a central hub to clearly communicate the strategic realignment – the connection of tradition (Ermler core), premium segment (Mercedes-Benz), and electromobility (BYD).

Service Overview

The focus was on developing a three-pillar concept that unites the different brand identities under one roof. We created a user-friendly structure that provides both emotional storytelling elements and factual information about the construction project. An integrated blog system allows the Ermler team to easily provide ongoing reports.

Services and tools used:

  • Web Design & Conception: Development of a responsive landing page with a modern look.
  • Content Strategy: Development of the three-pillar concept (Ermler, Mercedes-Benz, BYD).
  • Blog System: Implementation of a CMS module for current construction site updates.
  • SEO Optimization: Local search engine optimization for the Neusiedl/See and Burgenland region.
  • Brand Development: Digital positioning as a modern mobility hub of the future.